The Behavioral Blueprint DISC (ABC of Personality)

This may be the most important key to success you’ve ever found: Always understand the type of person you’re dealing with. Communicate with each person the way that person is ‘wired’ to accept, and wants to respond. Apart from helping readers to understand themselves, the book also offers step by step guidelines that help readers to become effective in their interactions.

In this book Friedbert Gay, who turned Dr. John G. Geier’s popular DISC personality assessment system into something that everyday people could use, joins forces with Dr. Lothar Seiwert to show you how to achieve greater success in all your business, career, and personal relationships – and your life!

You will explore the use of the 4 behavioral dimensions (Dominant, Influencing, Steady, Cautious) in areas such as corporate management, sales, relationships, and parenting. Discussed topics such as Time Management, Leadership, and Teamwork are applicable in situations that range from parenting to improving corporate cultures.

Brian Tracy, a well known Canadian trainer, made note of his “truly life-changing” experience from the book. In the preface, he goes on to endorse the book as “a classic that will be read, reviewed, discussed, and applied for many years in the future”.

Authors: Lothar Seiwert and Friedbert Gay / Publisher: persolog

164 pages, softcover edition